Landing pages increase the number of website visitors that convert into leads and are the best option for increasing conversion rates on Search and Social campaigns.
Turn website visitors into valuable customers
A landing page is a web page that’s created specifically to receive traffic from an online marketing campaign and is crucial to the success of any online marketing strategy.
The targeted focus and design simplicity of landing pages are what make them the best option for increasing the conversion rates of any website.
If you could do one thing right now to drastically improve your lead generation efforts, it would be to use landing pages on your website.
Too many companies are throwing leads away by sending Search and Social Media traffic to their homepages.
It's possible to capture leads at a much higher rate simply by driving traffic to targeted landing pages.
Paid advertising is one of the best methods to generate new leads for your business.
However, many businesses just send visitors to their website after clicking an ad which presents a problem: Visitors arrive, they don’t know what to do next, so they immediately leave.
Landing pages increase the number of website visitors that convert into leads by using a targeted approach that clearly fulfills the promise made in the online ad and guides the customer towards the actions that matter to your business.